Stay connected with social videos.

Staying top-of-mind with customers during a crisis like this can be a challenge. But it’s likely they’re spending more time online than ever – up to 20% more time using apps like TikTok, Instagram and Facebook. One way we’ve been helping clients stay connected with their...

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The testimonial video grows up.

For a trend that seems like it should have peaked by now, video marketing continues to grow. Consumers of everything from household products to commercial services aren’t just viewing video content, they’re demanding it. According to HubSpot, 85% of companies are using video marketing, and...

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Show and Tell: 3 Keys to Using Video in B2B Marketing

“What’s the most compelling way to share my brand’s story?” We get that question a lot. What our clients don’t realize is that they already know the answer. They learned it in kindergarten: show and tell. (Who knew your kindergarten teacher was a marketing genius?) Think back...

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How it Works: The Phases of Video Production

Video can be a compelling, informative and entertaining way to present your company, brand and product. But how do you start? What does it take? How do you get from idea to finished product? Taking an idea from conception to completion can seem daunting, but with...

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